Six trends in China's luxury industry

4 Online research and offline purchasing is a major pathway for buying luxury goods.

An Omega Speedmaster Co-Axial Master Chronometer is seen at the BaselWorld watch fair in Basel, Switzerland, March 22, 2018. [Photo/VCG]

Young consumers of luxury goods prefer to seek information online, and then go to a physical store to buy the products. However, due to price, styles and other reasons, 45 percent of young buyers will make their final purchases at overseas stores.